Meet the flat iron—cut from the featherblade in the shoulder—naturally tender with proper beefy flavour. We trim away the central seam so you get a flat, even steak that sears to a gorgeous crust in minutes. It’s a weeknight winner and a BBQ favourite: quick to cook, juicy when rested, and brilliant with simple seasoning or a splash of chimichurri. Slice across the grain and you’ll wonder why you didn’t switch to flat iron sooner.
Why you’ll love it
Shoulder cut with character: tender, beef-forward and great value
Even thickness for a reliable sear in pan or on the BBQ
Quick to cook—ideal for busy nights and sharing platters
Butcher-trimmed flat iron (from featherblade) for tenderness end-to-end
Cut details
From the featherblade/top blade (shoulder)
Supplied as flat iron steaks, boneless and neatly trimmed
Thickness and weight may vary by batch
Fresh, never previously frozen (unless stated on pack)
How to cook (quick guide)
Bring to room temp, pat dry. Season generously with salt & pepper.
Pan/Grill/BBQ: High heat; sear 2–3 mins per side for medium-rare (adjust to thickness).
Optional: butter baste with garlic & thyme for the last minute.
Centre temps: Rare ~50°C, Med-rare ~55°C, Medium 60–63°C.
Rest 5–7 mins; slice across the grain.
Serving ideas
Steak sandwiches with rocket, parmesan and aioli
Chimichurri with crispy potatoes and a simple salad
Fajita-style strips with peppers and onions
Soy–ginger glaze with sticky rice and greens
Storage & handling
Keep refrigerated below 5°C
Once opened, cook within 1 day
Suitable for home freezing on the day of purchase; defrost in the fridge and use within 24 hours
FAQs
Featherblade vs flat iron—what’s the difference? They’re the same muscle. Flat iron is the steak cut from the featherblade with the central seam removed for tenderness.
Is it as tender as sirloin? It’s surprisingly tender with a fuller, beefier character. Resting and slicing across the grain keeps it soft.
Good for BBQ? Absolutely—its even thickness gives a cracking sear over high heat.
Do I need a marinade? Not essential. Salt, pepper and heat do the job. A quick marinade or chimichurri is a bonus.